Google Promotes Susan Wojcicki, Advertising Executive

By CLAIRE CAIN MILLER

Susan Wojcicki, the Google executive who oversees advertising and who also supplied the garage where Google was founded, has been given a promotion.

Ms. Wojcicki has been named a senior vice president, Eric E. Schmidt, Google’s chief executive, announced on Monday in a memo to Google employees.

She was formerly a vice president, of which there are dozens at Google. She joins eight other senior vice presidents. Just one other woman has the role at Google: Shona L. Brown, who oversees business operations.

Ms. Wojcicki’s day-to-day job will remain the same, overseeing all Google advertising products, including AdWords, AdSense and DoubleClick.

Her promotion comes two weeks after Google promoted Marissa Mayer, formerly vice president for search, to lead the company’s local efforts and to serve on the operating committee of top decision-makers. Ms. Wojcicki is also on the committee.

Ms. Wojcicki, who was Google’s 18th employee, started as the company’s marketing manager. She has worked on Google’s image, video and book projects and has led its advertising business since 2006.

She knew Sergey Brin, the Google co-founder, before he started the company, and rented her garage to him and Larry Page, the other co-founder.

In an interview with me in March about women in technology, Ms. Wojcicki said that Google’s founders prioritized gender diversity from the early days.

“Our founders were good at realizing early on that you want to have women join a company early on, because imagine you’re interviewing at a company and you go and interview and there are 50 men and no women,” she said.

Diversity also plays another important role at companies, she said. When she joined Google, she was pregnant and had just bought her house. She recalls working on Google’s early version of shopping search and found out that “crib” and “oven” did not produce good results.

“People at different stages of their lives are doing different things and they’re all using Google,” she said. “So you want your work force to be representative of your users.”